July 2023 – International Journal of Social Science, Management and Economics Research

Volume 1 Issue 2 Jul 27,2023

Social Media and Political Propaganda: A double-edged Sword for Democratic Consolidation in Nigeria

Osimen Goddy Uwa*
Department of Political Science and International Relations, Covenant University, Ota, Nigeria
&
Adeyefa Christianah Ronke**
Department of Mass Communication, Joseph Ayobabalola University, Ikeji-Arakeji. Osun State, Nigeria

DOI – https://doi.org/10.61421/IJSSMER.2023.1201

ABSTRACT

Social media serves as a powerful tool for politicians to engage with voters and drive the conversation in their favor. Still, the authenticity and accuracy of online information can be questionable as there are currently no mechanisms in place to regulate or sanction the spread of false or misleading information on social media, making it even more challenging to combat the proliferation of political propaganda. Also, the prevalent availability and lack of mechanisms to checkmate it allows individuals and political actors to spread misleading information which causes a significant problem. Therefore, the trust of this paper was to examine the role of social media platforms specifically Facebook and Twitter, as well as the gaps and challenges in identifying the dissemination and amplification of political propaganda in Nigeria. The study utilized qualitative research and was analyzed descriptively. The study revealed that social media promotes political propaganda and manipulates the perception of the electorate which changes the outcome of elections. Ultimately, the paper argues that a comprehensive approach is needed to regulate the spread of political propaganda on social media platforms in Nigeria, which include; the creation of digital literacy programs that focuses on media literacy and online etiquette, deeper cooperation between the Nigerian government and social media platforms to curb the spread of political propaganda, the establishment of legal frameworks to punish offenders, mitigating political propaganda are some of the recommendations highlighted in this study.

Keywords: Social media, Political Propaganda, Election, Politic, Nigeria

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Volume 1 Issue 1 Jul 14,2023

Modern War Technologies and Global Peace and Security

Rufus Aisedion
Faculty of Social Sciences, Department of Political Science, Ambrose Alli University Ekpoma Edo State, Nigeria
&
Osimen, Goddy Uwa
Department of Political Science &International Relations, Covenant University, Ota, Nigeria

DOI – https://doi.org/10.61421/IJSSMER.2023.1105

ABSTRACT

An attempt was made in this paper to reflect on the transformation of war from 18th-century military engagements on the battlefield to the use of modern technology where wars are fought in decentralized ways from land, air, and sea with devastating impact on peace. The study becomes necessary to unveil how the relics of war with its multiplier effects impact world peace. War is a violent conflict declared by two or more states over resources, occupation of territory, among others, with debilitating consequences on both human and material resources. In the study, three theoretical orientations were used for analysis. These include devil’s theory, realists, and the military-industrial complex. Historical analysis was employed as the incidents of wars were past events. The paper uses a qualitative method of data gathering. The findings of the paper revealed that peace is elusive where war is fought. Since people are vulnerable to hunger, diseases, decay infrastructure, among others, it was recommended that disarmament is the option among others if the world would enjoy peace.

Keywords: War, Modern, Weapons, Military, Technology, Peace

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Volume 1 Issue 1 Jul 3,2023

Relationship Determination of Entrepreneurial Orientation practice, Employee Satisfaction, Customer Satisfaction with Business Performance: A case of CBE Bule Hora Town Ethiopia

Gada Gizachew Wakjira
Research Scholar (Ph.D.), Bule Hora University, Marketing Management Department, Bule Hora University, Bule Hora, Horn Africa, May 2023, Ethiopia.
ORCID- 000-0002-7725-1161

DOI- https://doi.org/10.61421/IJSSMER.2023.1104

ABSTRACT

The aim of this study has aimed depending the influencing factor of direct effects of EO with BP with mediating influence of Employee and Customer Satisfaction, and how Business organization bank CBE, Ethiopia (EO) influences BP of Commercial Banks of Ethiopia, using the Explanatory Inferential, Model Summery, Analyses of Variance Coefficient of Regression influence to test hypotheses test. In this study, factor that affects Entrepreneurial Orientation on Business performance as a mediating effect variable Employee satisfaction of Customers Satisfaction was considered with 384 unknown respondents, and the results show positively effects Entrepreneurial Orientation with Business performance, Employee Satisfaction with Business performance, Customers Satisfaction with Business Performance, Entrepreneurial Orientation with Employee Satisfaction, and Entrepreneurial Orientation with Customers Satisfaction positive relationship with business performance, and the study provides both independent, Dependent and Mediating Variables has significantly positive influence in CBE, Ethiopia.

Keywords: Business Performance, Entrepreneurial Orientation, employee Satisfaction, customer satisfaction and CBE.

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Archive 27 July 2023